Improving Zedge's Content Discoverability through Enhanced Tagging and Search

01. Overview

This case study documents the UX design process for a personal project undertaken in August 2024, focusing on improving Zedge's content upload flow and categorization.

Note:

This project represents one of my early UX design projects, undertaken when I was still developing my skills and knowledge in the field.

02. Role

Building on the existing knowledge

Building upon the knowledge and skills acquired from previous projects, including those outside the design field, I approached this Zedge project with a more refined understanding of design principles and Figma, leading to a more successful outcome.

03. Key challenges

Addressing Search Accuracy Issues on Zedge

Problem Statement

Zedge faces challenges with content categorization, leading to inaccurate search results. Improving content management will enhance user experience and make content discovery easier.

Objectives & Goals

Optimize content upload flow to improve tag accuracy.

Boost user satisfaction through improved search results.

what were the business Challenges

Increased Churn Rate

Frustration with the search functionality could lead to users abandoning the app altogether, resulting in higher user churn rates.

Damaged Brand Reputation

Poor search functionality leads to negative reviews on app stores, which can deter potential users from downloading the app.

Our Process

1

Problem

Identification

2

Reasearch

3

Ideate

4

Design

04. UX design

Our research concludes

Simplified Upload Process:

Streamlined the content upload process by enabling in-app uploads with a user-friendly form.

Relevant Tag Suggestions:

Provided content creators with relevant tag suggestions during the upload process.

04. Major Screens

Based on limited knowledge

05. Closing

Journey Ends

Winning Moments

Personal Growth: Gaining valuable experience in UX design, project management, and problem-solving through this project.


Learning and Growing as a Designer: Gaining new skills, knowledge, and insights throughout the design process and applying them successfully to the project.

Lessons Learned

Continuous Learning: Recognizing the need for continuous learning and improvement in the field of UX design.


Time Management: Enhanced time management skills by effectively prioritizing tasks and balancing them with the demands of college commitments.

Explore my other case studies

Explore my other case studies

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© AshvinDige 2025

Home

Our Work

About

Contact

Tell me about your project. Let's make some magic.

Say Hello!

© AshvinDige 2025

Home

Our Work

About

Contact

Tell me about your project. Let's make some magic.

Say Hello!

© AshvinDige 2025

Improving Zedge's Content Discoverability through Enhanced Tagging and Search

01. Overview

This case study documents the UX design process for a personal project undertaken in August 2024, focusing on improving Zedge's content upload flow and categorization.

Note:

This project represents one of my early UX design projects, undertaken when I was still developing my skills and knowledge in the field.

02. Role

Building on the existing knowledge

Building upon the knowledge and skills acquired from previous projects, including those outside the design field, I approached this Zedge project with a more refined understanding of design principles and Figma, leading to a more successful outcome.

03. Key challenges

Addressing Search Accuracy Issues on Zedge

Problem Statement

Zedge faces challenges with content categorization, leading to inaccurate search results. Improving content management will enhance user experience and make content discovery easier.

Objectives & Goals

Optimize content upload flow to improve tag accuracy.

Boost user satisfaction through improved search results.

what were the business Challenges

Increased Churn Rate

Frustration with the search functionality could lead to users abandoning the app altogether, resulting in higher user churn rates.

Damaged Brand Reputation

Poor search functionality leads to negative reviews on app stores, which can deter potential users from downloading the app.

Our Process

1

Problem

Identification

2

Reasearch

3

Ideate

4

Design

04. UX design

Our research concludes

Simplified Upload Process:

Streamlined the content upload process by enabling in-app uploads with a user-friendly form.

Relevant Tag Suggestions:

Provided content creators with relevant tag suggestions during the upload process.

04. Major Screens

Based on limited knowledge

05. Closing

Journey Ends

Winning Moments

Personal Growth: Gaining valuable experience in UX design, project management, and problem-solving through this project.


Learning and Growing as a Designer: Gaining new skills, knowledge, and insights throughout the design process and applying them successfully to the project.

Lessons Learned

Continuous Learning: Recognizing the need for continuous learning and improvement in the field of UX design.


Time Management: Enhanced time management skills by effectively prioritizing tasks and balancing them with the demands of college commitments.

Improving Zedge's Content Discoverability through Enhanced Tagging and Search

01. Overview

This case study documents the UX design process for a personal project undertaken in August 2024, focusing on improving Zedge's content upload flow and categorization.

Note:

This project represents one of my early UX design projects, undertaken when I was still developing my skills and knowledge in the field.

02. Role

Building on the existing knowledge

Building upon the knowledge and skills acquired from previous projects, including those outside the design field, I approached this Zedge project with a more refined understanding of design principles and Figma, leading to a more successful outcome.

03. Key challenges

Addressing Search Accuracy Issues on Zedge

Problem Statement

Zedge faces challenges with content categorization, leading to inaccurate search results. Improving content management will enhance user experience and make content discovery easier.

Objectives & Goals

Optimize content upload flow to improve tag accuracy.

Boost user satisfaction through improved search results.

what were the business Challenges

Increased Churn Rate

Frustration with the search functionality could lead to users abandoning the app altogether, resulting in higher user churn rates.

Damaged Brand Reputation

Poor search functionality leads to negative reviews on app stores, which can deter potential users from downloading the app.

Our Process

1

Problem

Identification

2

Reasearch

3

Ideate

4

Design

04. UX design

Our research concludes

Simplified Upload Process:

Streamlined the content upload process by enabling in-app uploads with a user-friendly form.

Relevant Tag Suggestions:

Provided content creators with relevant tag suggestions during the upload process.

04. Major Screens

Based on limited knowledge

05. Closing

Journey Ends

Winning Moments

Personal Growth: Gaining valuable experience in UX design, project management, and problem-solving through this project.


Learning and Growing as a Designer: Gaining new skills, knowledge, and insights throughout the design process and applying them successfully to the project.

Lessons Learned

Continuous Learning: Recognizing the need for continuous learning and improvement in the field of UX design.


Time Management: Enhanced time management skills by effectively prioritizing tasks and balancing them with the demands of college commitments.

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